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Best Positioning – “Old School” meets Web 2.0 or just Web 1.0?
1960 meets 2010: An old-school bar that worships JKF and all things Irish has a web page: The Dubliner I’d gone to the web to verify if the Eddies, a local a cappella group, were truly going to play...
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First Ave goes….modern?
Photo by Steve Cohen It was hard enough to see an old haunt…remodeled (nice new bar upstairs), but then they painted over the stars. I have to admit, I much prefer it without the smoke of my youth. I...
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How Stupid Could we be? Potential Recall of Smoking Ban in Minnesota
If there is one word I don’t like and try not to use, it would have to be “stupid.” But today, I read something in the Star-Tribune that made me angrier than I am at all those people who deny climate...
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Marketing fact vs Marketing fantasy
One of the more entertaining presentations on Marketing 2.0 or marketing with social media I’ve seen. It has all the facts any naysayer or social media doubter needs to hear. Marketing fact vs...
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Student Writing: What’s your Cover Charge: Ready. Aim. Shop.
If you love (or hate) Target, read this post from one of my super-smart students. I jokingly tell people that they charge a cover charge, just to enter the store. via Post #5: Ready. Aim. Shop..
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